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9 Jun 2026 Newsletter

Why Amart tracks "broken promises" every week 🛏️

The 3-day gap between the delivery date you promise and the one you hit is killing conversion. Here's how to close it.

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8 Jun 2026 Newsletter

Email segmentation is dying. Here's what replaces it 💡

Pavlovian discounting, RFM switch points and why true one-to-one email is closer than you think, from three Klaviyo Champions.

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4 Jun 2026 Newsletter

Prime panic, marketplace messes & teleprompter saviours 📺

We're about to head back into sales season. I just want to live on a farm.

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YouTube Video VVVDc0NKTDZ0ZWRNal9mLWlrU0JYNEpBLlQwVnVtUDR2RUhZ Imagine needing a developer every time you wanted to send a campaign. That was Alice Michael's bottleneck. Here's how she fixed it across three brands in eight months. Episode #632 at addtocart.com.au 🎙️
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Imagine needing a developer every time you wanted to send a campaign. That was Alice Michael's bottl
Add To Cart 14 hours ago
Imagine needing a developer every time you wanted to send a campaign. That was Alice Michael's bottleneck. Here's how she fixed it across three brands in eight months. Episode #632 at addtocart.com.au 🎙️ 0:56

Imagine needing a developer every time you wanted to send a campaign. That was Alice Michael's bottleneck. Here's how she fixed it across three brands in eight months. Episode #632 at addtocart.com.au 🎙️

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YouTube Video VVVDc0NKTDZ0ZWRNal9mLWlrU0JYNEpBLlQwVnVtUDR2RUhZ

Imagine needing a developer every time you wanted to send a campaign. That was Alice Michael's bottl

Find the policy in the footer. Email support. Wait two days. Print a PDF. Pay your own shipping. That's not a return, that's a part-time job. Rob Hango-Zada and David Bauer on what easy returns should actually mean. Episode #633 at addtocart.com.au 🎙️ 0:56

Find the policy in the footer. Email support. Wait two days. Print a PDF. Pay your own shipping. That's not a return, that's a part-time job. Rob Hango-Zada and David Bauer on what easy returns should actually mean. Episode #633 at addtocart.com.au 🎙️

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YouTube Video VVVDc0NKTDZ0ZWRNal9mLWlrU0JYNEpBLlVuN0tnaWdFaDJz

Find the policy in the footer. Email support. Wait two days. Print a PDF. Pay your own shipping. Tha

Social promised one-to-one communication then hid it all behind the algorithm. Lachi Agnew says email and CRM are where brands finally get that power back. Episode #632 at addtocart.com.au 🎙️ 0:46

Social promised one-to-one communication then hid it all behind the algorithm. Lachi Agnew says email and CRM are where brands finally get that power back. Episode #632 at addtocart.com.au 🎙️

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YouTube Video VVVDc0NKTDZ0ZWRNal9mLWlrU0JYNEpBLm1tZDl2dFVzUk8w

Social promised one-to-one communication then hid it all behind the algorithm. Lachi Agnew says emai

Most retailers can tell you what their best-selling product is. Far fewer can tell you whether the customer who bought it got what they were promised. There's a gap sitting in the middle of Australian ecommerce that most businesses aren't measuring. The average promised delivery time is 5.2 business days. The average actual delivery time once an order enters the carrier network is 2.2 days. Three days between what you say and what you do. That gap is where loyalty is won or lost, and only 7% of retailers are even trying to close it. David Bauer, GM Customer at Amart Furniture, and Rob Hango-Zada, co-founder and joint CEO of Shippit, sat down with Nathan to unpack the 2026 State of Shipping Report: why the delivery promise gap is still the biggest unsolved loyalty problem in Australian retail, how Amart tracks broken promises as a weekly leadership metric, and why the brands making ground in 2026 are doing the work nobody wants to talk about. Brands and tools mentioned: Amart Furniture, Shippit, Home Furniture Group, Freedom Furniture, Amazon, Adore Beauty Download the 2026 State of Shipping Report at shippit.com This episode is brought to you with thanks to our partner: 🚚 Shippit → https://www.shippit.com Connect with us on LinkedIn: 👤 David Bauer → https://www.linkedin.com/in/bauer-david/ 👤 Rob Hango-Zada → https://www.linkedin.com/in/robzada/ 👤 Nathan Bush → https://au.linkedin.com/in/nathbush 🎙️ Want to be a guest or sponsor on Add To Cart? → https://www.addtocart.com.au/contact 📩 Sign up for the free Add To Cart newsletter → https://newsletter.addtocart.com.au/subscribe 💬 Join the Add To Cart Community → https://community.addtocart.com.au/feed 50:05

Most retailers can tell you what their best-selling product is. Far fewer can tell you whether the customer who bought it got what they were promised.

There's a gap sitting in the middle of Australian ecommerce that most businesses aren't measuring. The average promised delivery time is 5.2 business days. The average actual delivery time once an order enters the carrier network is 2.2 days. Three days between what you say and what you do. That gap is where loyalty is won or lost, and only 7% of retailers are even trying to close it.

David Bauer, GM Customer at Amart Furniture, and Rob Hango-Zada, co-founder and joint CEO of Shippit, sat down with Nathan to unpack the 2026 State of Shipping Report: why the delivery promise gap is still the biggest unsolved loyalty problem in Australian retail, how Amart tracks broken promises as a weekly leadership metric, and why the brands making ground in 2026 are doing the work nobody wants to talk about.

Brands and tools mentioned: Amart Furniture, Shippit, Home Furniture Group, Freedom Furniture, Amazon, Adore Beauty

Download the 2026 State of Shipping Report at shippit.com

This episode is brought to you with thanks to our partner:
🚚 Shippit → https://www.shippit.com

Connect with us on LinkedIn:
👤 David Bauer → https://www.linkedin.com/in/bauer-david/
👤 Rob Hango-Zada → https://www.linkedin.com/in/robzada/
👤 Nathan Bush → https://au.linkedin.com/in/nathbush

🎙️ Want to be a guest or sponsor on Add To Cart? → https://www.addtocart.com.au/contact
📩 Sign up for the free Add To Cart newsletter → https://newsletter.addtocart.com.au/subscribe
💬 Join the Add To Cart Community → https://community.addtocart.com.au/feed

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YouTube Video VVVDc0NKTDZ0ZWRNal9mLWlrU0JYNEpBLjNXVUtXeUtfZWVr

How Amart Holds Itself Accountable for Broken Promises | #633

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