In this episode of Add To Cart, we checkout Sabri Suby, the founder and head of growth at digital marketing agency King Kong, author of ‘Sell Like Crazy’ and investor on TV show Shark Tank Australia. Sabri launched King Kong in 2014 as a $50 venture from his bedroom in Byron Bay. The now global business is one of Australia’s fastest growing companies and was valued at $72m last year.
Can you recommend a book or a podcast that our listeners should immediately get into?
I will recommend two books. One is Wired for Story. That is a great book, everyone should read that, because that is the foundation that all of this stuff rests upon. Running a business is hard as hell, that’s why very few people succeed. So a great book that unpacks this is a book by Ben Horowitz called The Hard Things About Hard Things.
It shows the underbelly of entrepreneurship and how to deal with extreme adversity.
Everything that you can imagine will go wrong, but it’s okay because you will make it through. It’s about how you respond in those moments. It’s important to spend your time consuming content that gives you a unique vantage point on those problems, so you don’t think that everything’s meant to be easy and everything’s meant to be fine and dandy.
The Checkout is a short snippet of our conversations.
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