Liam Millward from Instant | Checkout

[Ad]: Would you be comfortable flipping a coin to see if your customers will come back a second time? Yeah, I didn't think so. But here's the kicker. One in two shoppers won't come back if they've had a dodgy delivery experience. That's right. Half your customers gone thanks to a late package or a squashed box. That's where Shipit comes in. The Aussie made delivery solution could be your secret weapon. In the last year alone, Shipit helped retailers save over 220 million doll million in freight costs. With automated fulfillment, expanded carrier options and multi store management. Shipit's turning one off shoppers into lifelong fans. Join leading retailers like Myer, Kmart, Cotton On, Harvey Norman and Freedom furniture and over 4,000 others who've stopped flipping a coin and turned delivery into a competitive advantage. Visit shipit.com to find out more.

[Voiceover]: Welcome to the checkout. We catch up with previous add to cart guests and ask them five quick questions to get to know them better and leave you with a little extra inspiration to get through your Friday. Here's your host, Bushy.

[Ad]: Today's checkout features Liam Millwood, one of Australia's youngest tech founders and the driving force behind Instant. From launching his first venture at just 13 to raising the largest pre seed round funding in Australian history, Liam has had a truly remarkable journey. And he's still in his early 20s. In this episode we get to hear some fun insights from Liam, including his favorite tools for running Instant, his biggest challenges as a leader, and how he's navigating the wild ride of being a young entrepreneur.

Nathan Bush: Liam, welcome to the Checkout. Thank you for joining us. We had a brilliant main conversation there with yourself and Sean from Lelo Active where we discussed everything Instant and in particular your new audience's product, which allows retailers to send targeted communication via email to visitors to their website who they may not have normally been able to reach. But we're here to learn a little bit more about you. I've got five quick questions. Number one, what is the weirdest thing that you've ever bought online?

Liam Millward: You asked me to think about this and I, I'm not sure. I'm sorry, I'm gonna, I'm gonna have to fail the first answer, you've got nothing.

Nathan Bush: Oh my goodness. That means you've got something. Usually when people say they've got nothing, they've got something. All right. Number two, which retailer has most inspired you recently?

Liam Millward: Well, I said on the podcast College and Co and Nike, but third one would be fake the label and Brittany Saunders absolutely love what she's been doing with like organic content, et cetera, by her channels recently. Just driving so much growth. Excited to be speaking with her in, in LA in a couple of weeks, actually. So she's killing it.

Nathan Bush: Very cool. I've heard that from a few people. I've never met her, but I've heard that from a few people recently that hold her up as one of the leaders of the pack. So that's fantastic. Number three, name a piece of tech. Oh, here we go. I think I've planted this one for you. Name a piece of tech that you or your business couldn't live without.

Liam Millward: Well, if it was. If we were an e commerce business, it would of course be instant, but in our case it's. We use HubSpot a lot. Basically, this manages our whole company.

Nathan Bush: Yeah, makes sense. And number four, can you recommend a book or a podcast that our listeners should immediately get into?

Liam Millward: My favorite book. And I always say this is the hard thing about hard things. It's just. Yeah, it's an incredible book. You should definitely read it.

Nathan Bush: It's going to be incredible one day when you get to write your book. If you've got the velocity of all these years of what you've crammed into two or three years, imagine what you're going to get to by the time you get to write your book. All right, number five, what is your biggest challenge today?

Liam Millward: Oh, I would say our biggest challenge is like our team is growing incredibly quickly, so we're always on the lookout for incredible talent. It's so hard to find truly incredible people. And so, yeah, I would say that's our constant battle in any particular area. Software engineers, great marketing people. Yeah, everything that every team is growing in the company and I think so many businesses would relate to that. You know, our team is incredible, but finding more incredible people is always the search. So yeah, but we, we, we keep our eye out.

Nathan Bush: Love it. Liam, thank you for joining us on the checkout.

Liam Millward: Thanks, Nathan.

[Ad]: If Liam's story has piqued your interest, head back to the main episode where we explore his incredible entrepreneur journey. And from humble beginnings working out of a caravan to growing instant into a must have e commerce tool for many Liam covers with me and Sean from Lelo Active. Everything from retargeting strategies to rapid scaling tips, we go deep on their new product instant audiences and uncover the success that many retailers such as the Oodie, Fate, the label and Toys R Us have had by implementing it. Thanks for listening.

Nathan Bush: And until next time, keep adding to cartoon.