Mike Halligan from Scratch | Checkout #079

A strategic thinker with creative passion, Mike helps to grow and build brands, digital products & eCommerce channels with a unique blend of technology, storytelling, design and data experience. He is the co-founder of Scratch, Australia’s fastest-growing direct to consumer pet company. Thousands of dogs around Australia lick their Scratch bowl clean and enjoy healthier food, made fresher on subscription without all the retail markups along the way. Mike speaks on eCommerce, brand and the subscription economy.

You can contact Mike at LinkedIn

In this episode of Add To Cart, we checkout Mike Halligan, Co-founder of Australia’s self proclaimed “best dog food” brand, Scratch. Mike has a long history helping grow Australian eCommerce brands and took the leap into his own venture when his dog got sick. Determined to reinvent the world of dog food, Scratch was born.

Questions answered in this episode include…

What is the weirdest thing you’ve ever bought online?
Who is your favourite retailer?
Which retail fad do you wish was history?
Can you recommend a book or podcast that our listeners should immediately get into?
Finish this sentence. The future of retail is…