CitrusAd has established itself as the preferred Retail Media Platform within the retail industry, particularly for sponsored product ads, banners, and email advertisements. Following its integration into Epsilon, CitrusAd now offers a comprehensive advertising solution that encompasses both on-site and off-site advertising for retailers and their supplier brands. This unified platform provides scalable and auction-based advertising software tailored to the needs of e-commerce retailers.

One distinctive feature of CitrusAd is its API, which empowers e-commerce retailers with full control over the timing, placement, and frequency of ads. The platform's reach extends across the Americas, EMEA, and APAC, making it a global presence in the field of retail media.

Note: This description is not Add To Cart's view - it is summarised from the supplier's LinkedIn description.