From toilet tools to the AI kind, Jesse shares his favourite retailer and some canny podcast recommendations.
Welcome to the Checkout, where we dive deeper into the minds of our guests to learn more about their personal experiences and insights. Today, we have the pleasure of speaking with Jesse Richardson, Founder and CEO of Kitted Thinking Tools and The School of Thought.
Jesse shares quirky insights and practical recommendations and his reliance on AI tools for creative work. He offers several must-listen podcast recommendations, and wraps up by candidly admitting that time management is his biggest challenge.
1. What’s the Weirdest Thing You’ve Ever Bought Online?
Jesse shares that the strangest item he recently purchased online is a “poop knife,” a peculiar tool that he discovered on Reddit. He humorously explains its purpose and how it became a gag gift for a friend.
2. Which Retailer Has Most Inspired You Recently?
Jesse highlights Masterclass as a retailer that inspires him. He admires how the platform effectively uses principles of influence, like scarcity and authority, to create a compelling and engaging learning experience.
3. Name a Piece of Tech That You or Your E-commerce Business Couldn’t Live Without.
Jesse names Midjourney and other AI tools as indispensable to his work, particularly in visual creation. He emphasizes how these tools have drastically reduced the time and cost involved in producing high-quality content.
4. Can You Recommend a Book or a Podcast That Our Listeners Should Immediately Get Into?
Jesse recommends several podcasts, including Search Engine and Reply All, particularly praising the “Case of the Missing Hit” episode as one of the best ever made. He also suggests You Are Not So Smart and Clearer Thinking for those interested in critical thinking and psychology.
5. What Is Your Biggest Challenge Today?
Jesse humorously admits that his biggest challenge is time management, punctuating the episode with a quick departure due to his busy schedule.
Revisit the full-length conversation with our guest: Jesse Richardson from Kitted Thinking Tools: The Power of Critical Thinking | #427
The Checkout is a short snippet of our conversations.
