In this episode of Add To Cart, we checkout Shane Lenton, Co founder and CEO of The Wishlist. Shane has spent the last 14 years growing the digital capabilities at Cue and his new venture is offering a solution to the problem of clogged camera rolls everywhere. The Wishlist allows shoppers to save product items for review and purchase later, online or instore. It gives retailers the ability to capture customers details and preferences and automatically generate personalised marketing campaigns that build engagement and drive sales. Shane has a passion for customer service and a brain for tech and this combination has found its natural outlet with The Wishlist, already embraced by retailers such as Kip and Co, Mr Poolman and Incu.
Can you recommend a book or a podcast that our listeners should immediately get into?
I’m loving some of the Aussie podcasts, I have to say Add to Cart, but the other new one I’m loving is Carmel and Hannah with Humble Brags and Shopping Bags.
“I think they’ve come out of the blocks. Really good guests, but also the two of them, there’s a great dynamic..”
Internationally, I’d often go to Fashion Is Your Business, based out of New York and with a global view and a global perspective, I’ve got some great insights out of that over the years.
The Checkout is a short snippet of our conversations. To hear the full interview, tune in to our main episode below.
Shane Lenton from The Wishlist Company: Optimising the Omnichannel Experience | #286
Shane shares his omnichannel wisdom and what The Wishlist is all about
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