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Add To Cart Sponsorship Opportunities

Add To Cart is where Australia’s ecommerce community connects.

Through podcast, newsletter, events, social and our learning community, we inform, inspire and support the people growing great online retail businesses.

Led by ecommerce strategist Nathan Bush, we partner with brands that can help ecommerce operators thrive. If you’re one of them, let’s create something that actually cuts through.

Why Partner With Add To Cart?

Partners with purpose
We work with brands who genuinely care about helping ecommerce professionals succeed. Just like Shopify, Klaviyo, Shippit, TikTok and Impact.com.

Engaged and commercial audience.
Our community is made up of ecommerce managers, digital leads and founders -people with the curiosity to learn and the authority to act.

Evergreen content with lasting impact
We create content that keeps delivering long after it goes live. It’s not just a moment in time, it’s something your team can keep sharing.

Led by ecommerce expert Nathan Bush
With real industry experience and a trusted voice, Nathan brings depth, insight and authenticity to every partnership.

Multi-touchpoint engagement
We reach our audience across podcast, newsletter, events, social and our learning community. Your message lands in the moments that matter.

How To Get Started

We offer a range of sponsorship options across podcast, newsletter, events and our learning community. Whether you’re after a one-off feature or a deeper, long-term partnership, we’ll work with you to make it meaningful.

We’re also open to custom executions if you’ve got something creative in mind. But if you’re not sure where to start, here are four great ways to get involved.

Share your story, product or proof point in a full-length podcast episode hosted by Nathan Bush. We handle the content and the distribution so your message lands with impact—and keeps delivering long after it airs.

Great for: Case studies, product launches, customer stories, brand building, category education.

Listen to our Exclusives Episodes.

Be part of the Tuesday morning ritual. Our newsletter is read by ecommerce professionals who want signal over noise—and your brand can sit right next to the insights they trust.

Great for: Quick brand awareness, event promos, special offers, product highlights.

Read our latest newsletters.

Lead a practical learning session for our community. We’ll help you shape the content, attract the right people and deliver it in a way that builds trust. Plus, you’ll walk away with warm leads and content you can reuse.

Great for: Educating on your solution, building authority, lead generation.

See an example Webinar.

🍻 Add To Cart LIVE Events

Meet ecommerce professionals in person at our relaxed and buzzing events in Sydney, Melbourne and Brisbane. You’ll be more than a logo—you’ll be part of the room.

Great for:
Face-to-face connection, brand presence, relationship building.

See the photos from a recent event. 

What Our Partners Say

“It’s already driven several business opportunities for us.”
Ayaan Mohamud, APAC Marketing Director, Impact
“We got 3 demos booked and 4 meetings in two weeks—happy with that!”
Software Vendor, Podcast Sponsor
“We signed up to a new tech partner 27 hours after listening to the episode.”
Nadia Jones, Nique

Flexible Options, Built Around What Matters

Whether you want a single moment of impact or a longer-term presence, we’ll help you build something that makes sense for your goals.

We offer flexible sponsorships across:

🎧 Podcast
Exclusive episodes, product mentions, evergreen ads

💌 Newsletter
Tuesday features, dedicated email sends, branded content

🎓 Learning Community
Webinars, product demos, video directory listings

🍻 Live Events
Event sponsorships, speaking opportunities, VIP gatherings

🔁 Ongoing Partnerships
Quarterly or annual plans with shared strategy, reporting and category exclusivity

We’re also open to trying new things. If you’ve got an idea, we’ll help you bring it to life.

Ready To Find Out More?

Let’s explore how we can work together. Whether you’ve got a clear idea or just want to chat through what’s possible, we’d love to hear from you.