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GA4 Essentials for Ecommerce

GA4 Essentials for Ecommerce

Virtual CAMPUS Lunch & Learn
Thursday, May 30 2024
12:30-1:30pm
$49 including a CAMPUS Membership

Universal Analytics data will disappear forever on July 1st. Are you ready for GA4? 

Join analytics expert James King to learn how to transfer your Universal data and make sure GA4 is ready for accurate and useful reporting! 

Lunch & Learn Details
📍Online webinar
🗓️ Thurs 30th May 2024
🕐 12:30-1:30 pm
🎟️ $49 – includes recorded session and access to CAMPUS learning community

You’ll learn

  • How to start trusting your Google Analytics 4 data with an accuracy checker template, exclusive to Add to Cart Lunch & Learn attendees
  • How to save your historic Google Analytics data before the July deadline.
  • A time-saving hack to create useful GA4 ecommerce reports in minutes

Included resources

  • A GA4 accuracy spreadsheet to check your channel and order accuracy
  • A pre-filled template to help export your historic Universal Analytics data
  • Presentation slides and webinar recording to help you master the basics of GA4

This session will be streamed live and feature Q&A. After the session, all attendees will have access to the live recording and resources.

About James King
James is a Digital Strategist with 14 years of sales and marketing experience with fast-growing eCommerce startups and large FMCG brands, most recently at Benefit Cosmetics (part of LVMH).

As the founder of Data Made Simple, he turns data into action for consumer goods brands. He specialises in developing clear reports, strategic insights, and analytics training for a unified, data-driven team. 

Connect with James on LinkedIn

Nathan Bush is a director at eCommerce talent agency, eSuite. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

Further reading

Ecom Update with Anaita Sarkar

Tuesday, Jun 4, 9:00 – 10:00 AM. Join us to go over the biggest news stories, releases and research from the world of ecommerce. This is an interactive session that aims to bring the news to life by discussing how it can be applied to retail...