Klaviyo is changing the game. Here’s what their move to a B2C CRM means for the future of eCommerce.
AuthorJay Wright
Jay Wright is an ecommerce growth expert and mentor to a community of over 3000 ecommerce business founders. Founder of Ecommerce Equation, Jay has helped countless brands across industries master key eCommerce marketing principles—from data-driven decision-making to customer retention strategies. Clients such as LSKD, Zulu & Zephyr, and Culture Kings, attribute their growth to Jay’s strategies and techniques. Jay’s mission? To give established ecommerce business owners a clear and compelling path to scale, and to provide the tools, knowledge and resources to make that path a reality, without being reliant on a third party.