Shopify’s Winter Edition (The Boring Edition) Is Here – But What Does It Mean for Ecommerce Managers and Retailers?
Shopify has just dropped its Winter Edition—aka The Boring Edition—and while the name might suggest otherwise, this update is packed with game-changing features for ecommerce retailers. Over 150 of them, in fact. That’s a lot to get your head around.
From faster checkout speeds and enhanced customer accounts to AI-powered tools, unified analytics, POS improvements and powerful new B2B capabilities, these updates are designed to help businesses streamline operations, improve customer experiences, and drive sales.
But where do you start? What do these changes actually mean for Australian retailers? How can you use them to optimise your ecommerce and retail growth in 2025?
We’re breaking it all down in an exclusive live webinar hosted by Nathan Bush from Add To Cart.
Join Nathan Bush (Add To Cart), Dawn Hernandez (Shopify), and Christopher Haddad (Oz Hair & Beauty) as they unpack Shopify’s Winter Edition updates and explore how they can be used to improve checkout experiences, B2B and wholesale functionality, in-store operations, customer loyalty, and overall store performance.
We’ll be discussing:
💨 Faster checkout speeds to reduce cart abandonment
🧛♂️ Customisable customer accounts for a seamless post-purchase experience
🛍️ Enhanced Shopify POS tools for better in-store and omnichannel selling
🤖 AI-powered Sidekick to automate tasks and improve productivity
🧐 Unified analytics to make data-driven decisions easier
🤝 New B2B improvements to help wholesale and enterprise businesses scale more efficiently
With over 150 new features, we wanted this webinar to help you unpack what you can use in your business. Whether you are an existing Shopify user, an ecommerce manager, B2B retailer or just Shopify curious, we will get you on top of the latest platform updates. We’ll go behind the scenes with a Shopify insider and explore practical strategies to implement these new features with a leading onminchannel retailer in Australia. Don’t sleep on these features!
And if you’ve got burning questions, we want to hear them! Submit your questions with your registration and we will do our best to cover them in the live session!
Get ready for a powerhouse lineup of ecommerce experts who will break down Shopify’s latest updates and what they mean for retailers.
🎤 Dawn Hernandez – Senior Solutions Engineer, Shopify
Dawn Hernandez is a B2B commerce powerhouse at Shopify, helping merchants and partners across APAC unlock new opportunities with Shopify’s evolving toolkit. She has worked closely with Shopify’s Sales and Product teams and was the voice behind the APAC launch of Checkout Extensibility at Shopify Unite. At this webinar, Dawn will break down Shopify’s Winter Edition updates, explain what they mean for retailers, and share expert insights on how to make the most of them.
🎤 Christopher Haddad – CRM & E-Commerce Manager, Oz Hair & Beauty
Chris Haddad is passionate about customer experience and data-driven strategy. As the CRM & E-Commerce Manager at Oz Hair & Beauty, he thrives on optimising loyalty programs, on-site experiences, and engagement strategies. At this webinar, Chris will share how Oz Hair & Beauty is gearing up to take full advantage of Shopify’s latest updates—what excites him most, what’s actually useful, and how other retailers can apply these tools to drive real growth.
🎤 Nathan Bush – Host, Add To Cart
Nathan Bush is the founder of Add To Cart and a well-known voice in Australian ecommerce. As the host of the Add To Cart podcast, he dives into conversations with the industry’s top minds, uncovering insights that help retailers make smarter decisions. With a background in digital strategy and retail innovation, Nathan has worked with some of Australia’s biggest brands to build more successful online businesses. At this webinar, he’ll moderate the discussion, ask the tough questions, and ensure attendees walk away with actionable takeaways.
Whether you’re a Shopify pro or just trying to keep up with the latest changes, this session will give you practical, real-world insights—straight from Shopify and a retailer who’s in the trenches. See you there!
📅 Date: Wednesday, 19th February @ 12pm AEDT)
📍 Location: Live on Zoom
💲 Cost: Free with registration
🚀 Register now to secure your spot!